A little guide to big marketing
Marketing isn't complicated. It's just a conversation. Conversation is more important than monologue. At least two people should be talking. It's not about static poses and forgettable faces. It's about looking out at the image and asking interesting questions.
Make friends. Listening to people and answering their questions clearly, intelligently and with some personality should be the goal. What does your business want to communicate? Who do we tell? What questions do you want to hear from your audience? Marketing that addresses these issues will make businesses more human, make products more useful, and make selling fun.
People don't care what your opinion is about your product or services, but they do want to see how it matches their needs.
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